A beautiful message for Christmas and all mankind [VIDEO]

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Every year, British supermarket chain Sainsbury’s produces a special Christmas commercial. This one is cinema-quality and particularly touching. Enjoy something uplifting for a change.

EDITORS NOTE: This video originally appeared on AllenBWest.com. The featured image is titled ‘It surely behoves us as a society to retain the first world war’s deaths with a degree of reverence.’ Photograph: Sainsbury’s/PA.