World Cup fans love the USA. Why are Americans so surprised?

World Cup visitors are falling in love with the unexpected, everyday quirks of American life, with social media flooding with viral videos of tourists obsessing over supersized grocery stores like Buc-ee’s and Walmart, local comfort foods like ranch dressing, and the warm hospitality they are experiencing.

Millions of international fans have descended on host cities—from Los Angeles and Dallas to Boston and Philadelphia—generating an estimated 1.24 million overseas visitors and sparking a massive cultural exchange. Instead of focusing solely on traditional tourist landmarks, these visitors are celebrating the unique, everyday Americana that locals often take for granted.

What Tourists Are Raving About Supersized Shopping: Visitors are documenting their shock and awe at massive retail and convenience stores like Buc-ee’s, Target, and Bass Pro Shops, with some foreigners comparing the experiences to visiting Disneyland.

American Comfort Food: Southern staples and fast food are taking center stage. European and South American visitors have gone particularly viral for discovering and praising staples like Waffle House and the ubiquity of ranch dressing.

Everyday Quirks: Social media feeds are filled with genuine amazement at seemingly mundane details, such as the abundance of hotel ice machines and the massive size of American pickup trucks.

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