Anheuser-Busch Loses $5 Billion Since Announcing Sponsorship of Trans Influencer
Earlier this month, Bud Light announced it be partnering with transgender TikTok-er Dylan Mulvaney. Bud Light and its parent company Anheuser-Busch ‘celebrated’ Mulvaney’s “365 Days of Girlhood,” createdghfj Mulvaney custom-made cans featuring the influencer’s face. Mulvaney said the cans were her “most prized possession” on Instagram with a post featuring “#budlightpartner.”
One Missouri bar owner told FOX Business that as a result, Sales of Anheuser-Busch bottled products dropped 30% over the past week, while draught beer plummeted 50%.
Anheuser-Busch loses more than $5 billion in value amid Dylan Mulvaney Bud Light controversy
By Ariel Zilber
Beer Colossus Anheuser-Busch saw its value plummet more than $5 billion since the company announced its branding partnership with controversial transgender social media influencer Dylan Mulvaney.
Since March 31, shares of Bud Light’s parent company have fallen by nearly 4% — knocking down the company’s market capitalization from $132.38 billion to $127.13 billion on Wednesday.
Anheuser-Busch stock fizzled more than 1.5% on Wednesday.
The company is dealing with the fallout from conservatives over its deal with Mulvaney, the 26-year-old transgender influencer with more than 10 million followers on social media.
Mulvaney fired back at critics Tuesday, accusing them of bullying her because she’s an “easy target.”
As a guest on the “Onward with Rosie O’Donnell” podcast, Mulvaney said her trolls intentionally twist her words and actions in an effort to blast the transgender community.
The entire supply chain that helps take Anheuser-Busch's products to market is feeling the impact of @BudLight's choice to go woke:
“I've never seen such little sales as in the past few days… when people don’t buy this beer…I can't feed my family.”pic.twitter.com/gOCa6DQdSy
— Will Hild (@WillHild) April 11, 2023
AUTHOR
Pamela Geller
EDITORS NOTE: This Geller Report is republished with permission. ©All rights reserved.
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